VERLO Mattress FDD – Franchise Information, Costs and Fees
Type of Business
The franchisor grants you the right to operate a VERLO® Mattress Factory and Retail Store or a Retail Store. At your Factory and Retail Store, you will assemble and sell at retail custom mattresses and box springs and certain accessory items for the Products. At your Retail Store, you will sell Products and Accessories.
FWR, LLC d/b/a Verlo Mattress was organized in Wisconsin as a limited liability company in June 2011. They conduct business under the name “Verlo® Mattress” and under the trademark “VERLO®.” Their principal business address is 301 N. Broadway Street, Suite 300, Milwaukee, Wisconsin 53202. They or their predecessors have offered franchises since 1989.
The total investment necessary to begin operation of a Factory and Retail Store is from $360,438 to $424,655. This includes $103,500 to $105,500 that must be paid to the franchisor and their affiliates. The total initial investment necessary to begin operation of a Retail Store is from $227,332 to $258,021. This includes $83,300 that must be paid to the franchisor and their affiliates.