Dairy Queen FDD Summary
Type of Business
As a subfranchisee, you will operate: a DQ Grill & Chill® restaurant; a Dairy Queen®/Limited Brazier® store offering a full menu of soft-serve and beverage items, and a limited menu of Brazier food items; or a DQ treat store offering a full menu of soft-serve, beverages and a limited menu of approved food items.
American Dairy Queen Corporation (ADQ) is a Delaware corporation incorporated in 1962. ADQ’s principal business address is 7505 Metro Boulevard, Minneapolis, Minnesota 55439. ADQ does business under its corporate name and the trade names : “Dairy Queen” and “DQ”.
The total investment necessary to begin operation of a DQ restaurant ranges from $778,905 to $1,80,280 or more (does not include land and non-standard improvement costs). This includes a $27,230 initial franchise fee that must be paid to DQ MT/ND. If you are converting a unit, you will not pay an initial franchise fee, but you will pay some additional fees for goods and services provided by ADQ and its affiliates.